Facebook and Instagram Overview Dashboards | September 2020

Publish

Take control of your Twitter conversations by choosing which users can reply to your tweets in Publish. When you’re creating a new Twitter post, below the media uploader you can now choose to limit replies to ‘People you follow or mention’ or ‘Only people you mention’. Find out more information on these settings from our Help Center article here.

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Advertise

Refine your Instagram target audience with our new Instagram Business Custom Audience in Advertise. Using this Custom Audience, you can specify who will see your Instagram ads based on how they’ve interacted with your page, and how long ago.

Among others, you can choose to target those who have visited your page, sent a message to your page, or engaged with any post or ad. To get started, visit Advertise and select Audiences > Create New Audience > Instagram Business.

You can find more information on how to customize this Audience in our Help Center article here.

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Measure

Introducing our new Facebook and Instagram Overview Dashboards. In Measure, you can find the new pre-designed Dashboards by selecting ‘Create New Dashboard’ followed by either Facebook Overview or Instagram Overview.

All in one Dashboard, you can now see an overview of metrics relating to your Channels’ engagement, distribution, content performance, and fans (including geography and demographics). In addition to this, you'll find information on Facebook video consumption and Instagram profile taps.

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You can also now choose to include or exclude posts of your choice from your Measure Dashboards using our new Label Filtering in Content Performance. Once you have applied labels to your posts, you can follow the steps below to filter your content:

  1. Visit any Content Performance Dashboard.
  2. Select the pencil icon in the top right.
  3. At the top of the widget, select ‘Filter’ followed by ‘Content Label’.
  4. Choose from the options shown below to include or exclude labelled content, or else include those matching only specific labels.
  5. Select ‘Save Changes'.
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