A call-to-action button on a Facebook post is a creative and engaging way to drive traffic to your website. Within Falcon, you can add the following call-to-action buttons to your Facebook posts:
- Book Now
- Learn More
- Shop Now
- Sign Up
- Watch More
- Send Message
Add a call-to-action button
- In Publish, create a new Facebook post.
- In the editor, add your text and link as usual.
- Pick which type of call-to-action to be added.
- Review how the post will look in the preview.
- Schedule, publish or send your post for approval as usual.
Call-to-action buttons will also be shown on promoted posts on Facebook and Instagram.